What we do for you.
Download funnel review
Impressions, product page views and downloads, and where the biggest drop is.
Retention and deletion review
How many people keep the app, and how soon the others remove it.
Release impact check
What changed in sessions, downloads and ratings before and after an update.
Revenue and ads review
Subscription, purchase and ad income, and what moves them.
Country and language breakdown
Which markets work and which do not, so effort goes where it counts.
Plain-language report
A report your whole team can read, one-time or monthly.
Four clear steps.
Collect
You export the reports. We never need your Apple ID password.
Analyse
We clean the data and compare periods, countries and versions.
Explain
We write what happened, what is most likely behind it and what the data cannot prove.
Follow up
We agree the next steps and review the results later.
What you receive.
Funnel map
From store impression to first open to repeat use to purchase, with each drop shown clearly.
Retention view
How many people come back after day 1, day 7 and day 30, by version or country.
Plain-language report
What the numbers mean, what is a real problem and what is only noise.
Priority list
The few fixes worth doing first, each linked to the number it should move.
Reusable dashboard
A simple sheet or dashboard you can keep updating yourself.
Built on real work.
We read App Store Connect and ad-revenue data for our own apps regularly, and we have learned how easily one number misleads without a second one beside it. We bring that care to your data.
Ways to work together
A one-time analysis, or a monthly report and review call.
What we need from you
App Store Connect export or access, and ad or subscription revenue data if you track it.
Not included
We do not sell or share your data. We work only with the exports you give us, kept private.
Tools we use
Spreadsheets, scripts for large exports and a clear chart for every finding.
About this service.
What data do you need?
Exported reports from App Store Connect and, if you use ads, your ad network reports. We never need your password.
Can you tell me why my downloads dropped?
We show what changed and the most likely causes from the data. When the data cannot prove a cause, we say so.
How often is the report?
One-time or monthly, as you prefer.
Is my data kept private?
Your data is used only for your report. We are happy to sign a confidentiality agreement.
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